13 Jan

Our New Focus: Daily Deal and Coupon Websites

We at Chamadigital.com are Adding a New Field of Expertise.

This is an exciting announcement. The talented people at Chama Digital are fresh from a company meeting where we have been given the green-light to create a ‘daily-deal and coupon website’ division. This means that we’ll be creating high quality deals sites (think Livingsocial or Couponcabin.com). This means that if you or someone you know wants tao take advantage of this growing market, we will create a high-converting, quality website that will give you a leg up on the competition.

Why The New Change?

This isn’t a change in focus at Chama Digital. We still create amazing medical and real estate websites. But we wanted to expand our reputation and create coupon sites as well.

Part of the motivation comes from our CTO’s frustration with current Coupon sites. Frederick Wall (our Chief Technology Officer) was trying to find a discount code for an Amazon purchase, and he came across dozens of low quality websites like Retailmenot.com that had long expired codes that you needed to click to reveal.

That whole exercise in frustration made him realize that the only way you can make a change is to ‘be the change’. So we’ve been working on several mock-ups for coupon sites that will revolutionize how user’s will interact with these websites.

Our Inspirations:

While it’s a little early to discuss specifics, we’d like to share our inspirations behind our new Coupon website layouts:

1. Groupon

groupon website layout
Groupon’s website has personalized recommendations.

Groupon’s website is great to use, even if you’re on your mobile phone. The site uses geo-targeting to detect where you are and only show you offers that are relevant to you.

If you’re in San Francisco, you don’t want to view deals for haircuts in Iowa (at least, most of the time). This ensures that they don’t waste valuable screen real estate on non-relevant content. We are working on a system that will deliver our client’s a similar functionality for their websites.

2. Goodsearch.com

Goodsearch lives up to its name by adding philanthropy to their business model. As a customer, you can choose which charity your savings will go to. You can even support worthy causes by doing your regular shopping, and by clicking on a certain button ‘they call it ‘Goodshop’ you can support a local theatre, for example. They somehow find a way to make customers feel great about shopping online.

12 Dec

Portfolio

Nothing Speaks For You Better Than Results:

Our design team has created hundreds of websites spanning dozens of occupations. From dentists to chiropractors to banks to job training websites. We’ve highlighted three of our proudest creations in our website portfolio below:

1. Phlebotomy.Careers

Phlebotomy.Careers is the first step to creating a career advice empire called ‘training.careers’. This website focuses on Phlebotomy training advice, for curious people looking to become Phlebotomists. As you can imagine, when your occupation involves blood, there’s a lot of rules and regulations about who is qualified to have such a profession. This website gives advice for people in all 50 states of the U.S.

phlebotomy-training-guide-website
Click To View Website.

For this website, the owners’ goals were to create an easy to read, flexible and responsive website that gave advice quickly and in an easy-to-digest kind of way. The website owners’ preferred a speedy website over a feature-filled one. So we pared down the features and kept it focused on the essentials. The website is 100% responsive, and is infused with high quality stock photography to give an instant impression of being a high-quality website.

The results? The team has hired us to develop job training websites for other professions!

We love repeat business. That means our clients are happy with us…and they want more!

2. Real Estate Webmasters

But, Real Estate Webmasters is a website-making company. Why would they hire another company to develop their own website?

Because they know what they’re doing. REW makes real estate websites for agents who need a fully-functional, reliable website to help convert website visitors into home buyers.
But for creating a website that converts real estate agents into paying clients? That’s a whole new ball game. Luckily they knew to call a company that understood business conversion.

chamadigital-website-portfolio
Click To View Website.

The website needed to showcase that REW knew exactly what they were doing. So what did we do? We designed a portfolio on the front page! The front page has a slideshow of previous work by REW. It enables potential real estate agent customers to envision exactly what they want out of their own personal website before they even pick up the phone. So far the conversions for REW have been record-breaking. We couldn’t be prouder.

3. Zions Bank

Banks aren’t exactly known for their creative websites, and there’s a good reason: banks need to be safe. Banks need to be efficient. Banks know that time is money. Every customer that visits their website is a potential paying customer, and they don’t want to consistently be losing out on potential transactions. So what did Zions bank, looking for all these things, do?
They came to us. Understated and efficient? It’s practically our calling card.

zion-bank-website
Click to view website.

The website has a simple but elegant blue and gold color scheme, which is common among many high-end banks. The website enables you to login on the left, or investigate their multiple offers for ETF’s or Home Equity Credit Lines. We embedded a subtle slider that changes on these offers, based on who is more likely to click. An investor will come in quickly and want to see exactly what they’re looking for…so we have investments as the first slider. The second slider is a feature to consolidate your account fees into one. Someone on the website for more than 30 seconds is likely fumbling for their wallet and pulling out their ATM card to punch in the numbers. Wouldn’t an easier option be more convenient?